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Everyone with a website has likely spent time thinking about Google and how to improve their visibility in the search engine. While SEO gets a lot of attention (and rightly so), it’s not the only game in town.
If your current website fall into any of the following categories, then you must ACT NOW!
The marketing world has changed dramatically in recent years and Google AdWords is one of the platforms creating this change. It is the fastest way to get your website right at the top of the SERP.
When set-up properly, Google AdWords has the potential to send large numbers of people to you who want exactly what you have to offer. Google AdWords is one of the most powerful advertising tools ever created.
Our ECAT online marketing experts possesses the right combination of relevant skills necessary for efficient management of paid search campaigns. Our major differentiator lies in the fact we see each new campaign a new challenge that we need to overcome for the benefit of both your and our business. This empowers us with creativity and willingness to keep delivering exceptional results. We don't take more accounts than our specialists can handle. Only this way can we manage your account every day, continually testing, rearranging and improving your campaigns. We are good at what we do!
We help you get real value outcome from your Google AdWords Campaign by:
Our main target is to analyze the current competition and latest market trends to establish high converting paid ads for your growing business. Determining the competition can help you in surpassing and outlasting your competitors. We get you highly competitive keywords that relate to your business offering or products.
Our Google AdWords Specialist believes in making interesting and eye–catching ads so that the accurate message can be conveyed to the public. Our attention-getting ads entice users to click and take actions.
Our Google AdWords Consultants always engages in creating high-converting ads that allow you to line up your offerings with your client’s geography, interests and, demographics. Our highly competitive keywords help you in generating the traffic that is actually related and beneficial to your business.
It is critical for us to track the progress of your campaigns to know whether we are moving in the right direction or not. Our Google AdWords Experts always analyzes the important aspects of the advertising management and tracks the performance. Moreover, we keep making essential improvements that can help us in achieving our targeted success.
Our AdWords specialist schedule A/B testing on a regular basis to determine and optimize clicks, budget, targeting and other important aspects related to the AdWords campaign management. All this optimization and analysis are done to enhance the ROI aggressively which in turn helps to grow your business at a faster rate.
Earlier days, brand awareness was more or less followed a blind method, which is advertising on newspapers, billboards, radio & TV advertisement. This approach isn’t effective and a hole in the pocket as well. Digital advertising specifically Google AdWords has revolutionized the way brands do their advertising.
Google AdWords is one of the best tools for lead generation. If your campaigns are set up properly, it has the potential to send extremely targeted leads to your website, E-commerce website, opt-in form or other online property. Google AdWords allows you to focus on people who are searching for what you have to offer.
Unless you have a bottomless budget, investing in marketing strategies that give you the best value for your money is going to be a top priority. In addition to having control over nearly every customizable aspect of your campaigns, more importantly, you have complete control over how much you spend. Whether you have a small daily budget or flexible monthly budget that can be spent a little more openly, With Google AdWords, you can track your spending down to the penny so you never go over budget or run into cash flow problems
There is no one size fits all for online marketing. In order to get the best ROI, you need to have control over as many campaign factors as possible. Google AdWords does this better than anyone else by giving users complete control over nearly every aspect of the ads they create. You can customize factors like the types of devices your ads are shown on, the kinds of searches you don’t want to show up for, ad formatting and plenty more to ensure you can cater to your target audience. Taking things, a step further, you can even select where your ads show up.
Search Engine Optimization is an important way to build your website’s visibility and get more visitors, but it’s slow. Most businesses can expect to spend months of continual work before they start to see much progress and sometimes longer. Not all businesses can wait that long for results. If you want to start gaining traction and getting people to your website faster, Google advertising works as a shortcut to getting the kind of visibility and results you want from SEO faster and with less work
Google AdWords provides users with a multitude of free tools and metrics so you can get a live pulse of your campaign every minute of every day (if you choose to run it all the time). This makes it easy to review every aspect of your ads from knowing who clicked on it and what they were searching for to how long they stayed on your landing page and what it costs to get them there.
Google AdWords is one of the largest PPC (pay-per-click) advertising platforms. Those who advertise with AdWords reach their targeted audience both through the Google Search Network, and through the Google Display Network.
PPC campaigns are created through AdWords, as well as launched, measured, and tracked through the platform. While anyone is able to create an account and run campaigns through AdWords, to get the most out of your investment it is wise to partner with a PPC advertising agency who can help optimize your campaigns.
AdWords works under a bidding system. Companies advertising on AdWords pay the quoted amount only when people click on their Ad. Because PPC advertising is so highly targeted, it is more likely to yield a conversion of some sort versus other marketing and advertising methods.
No. Google AdWords is an advertising platform giving you a vast network of advertising locations and campaign types ranging from Search Ads (the most commonly referred to), Display Ads (banners you see on websites), Re-marketing to different people who have been on your website, YouTube (banners and video), and Gmail Ads.
SEO is a longer-term game and involves the correct set up of your website and online presence, ultimately to bring you more organic search and referral traffic. You don’t pay for this traffic, but you’ll pay with time and money getting it right.
Google AdWords is a fast way of bringing in targeted traffic to your website. It is fast to set up, and a far faster way to generate the traffic than SEO (generally). Both are ongoing investments, but you’ll only pay for AdWords clicks when people are interested in your product (generally).
